In this episode, host James Patrick interviews Shannon Fable, the founder of Sunshine Fitness Resources, on the dangers of fitness professionals relying exclusively on in-person training services and how to generate multiple income streams to become a fitness entrepreneur.

The conversation covers how to differentiate yourself in the marketplace, why content marketing is essential to grow brand awareness, how to book yourself solid and how to ascend clients from awareness to high ticket purchases.

Check Shannon Fable out at and on Instagram @sfable and Twitter @sfable

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